Our team has made a lot of progress this first week in China. On Monday, we went to the Folk Art factory and were finally able to meet the CEO. After seeing the bags in person, we were impressed with the great quality of the handbags and the wide assortment of styles and designs. After a tour, we had the opportunity to dig deeper into what the current problems are and started forming our strategies.
On Tuesday we went to both of the local specialty stores that sell Folk Art handbags. The first one was located in a huge mall targeted at tourists called Flower City. The visit began with a walk through the most beautiful flower garden ever.
Once in the shop, we did some customer surveys to understand more about why they chose to buy (or in some cases, not buy) Ms. Camellia handbags. Thankfully our Yunnan University teammates were with us to translate because we got a lot of great information.
Since then we have just been putting together our recommendations in the PowerPoint for Monday. Between now and Monday we hope to practice at least 5 or so times, and then we’ll present our current findings to Ms. Ren and the faculty for the projects.
This weekend our hosts are taking us to the Stone Forest and I could not be more excited! They have been so wonderful, showing us around and just generally taking care of us. It has been an amazing experience so far!